USC and L.A. Sports Council Team Up On 'Touchdown For Youth'

LOS ANGELES (September 22, 2010) –- Once again, USC and the L.A. Sports Council Foundation are teaming up on “Touchdown For Youth,” an annual program that allows thousands of economically disadvantaged kids from the area to attend a Trojans home football game each year.

For each $30 tax-deductible contribution from an individual or corporation, one child will be provided a ticket to the game plus refreshments.

This year’s edition of “Touchdown For Youth” is the game vs. Arizona State at the Coliseum on Saturday, November 6.

Anyone interested in supporting “Touchdown For Youth” should call (213) 482-6333.

Now in its 18th year, the program is run jointly by USC and the L.A. Sports Council Foundation. USC distributes the tickets to youth charities affiliated with the university’s athletic department.

“‘Touchdown For Youth’ can provide a special experience to young people who may never have been on a campus or inside the Coliseum, perhaps inspiring them to one day pursue a college education,” said USC Athletic Director Pat Haden. “Hopefully, we’ll have a great turnout and the kids will help cheer on the Trojans to a win.”

Sheldon I. Ausman is the founder of “Touchdown For Youth,” inaugurated at the 1993 Super Bowl, played at the Rose Bowl. Ausman, Director of Client Services for Gumbiner Savett Inc., is a member of the L.A. Sports Council Foundation board of directors.

Thanks to the strong support of our local business community, 2,000 youngsters attended last season’s “Touchdown For Youth” game (USC vs. San Jose State). Over the life of the program, over 40,000 youths have been able to enjoy Los Angeles-area collegiate and professional football games.


The Los Angeles Sports Council is a private, nonprofit organization that encourages economic and community development through the promotion of spectator sports programs in the Los Angeles and Orange County area, including support of our local teams and the attraction of events to the area.